1. Select page type
Choose from the dropdown what type of page you are writing for. Each type has different recommended minimum and maximum word counts.
Word and character counter with length evaluation
Paste your text, select a page type, and the tool will show word count, character count, paragraphs, and evaluate whether the length is appropriate for that type of content
Text statistics
Type text to see statistics.
Words0
Characters (with spaces)0
Characters (without spaces)0
Paragraphs0
Reading time1 minute
Length evaluationNo text
Page type
Select the page type you are writing for. Each type has different length recommendations.
Paste or type text
Free word counter online - count and evaluate text length
This word counting tool lets you quickly check the length of any text. Paste your content and the counter will tally words, characters, and paragraphs. You will also see how many minutes it takes to read and whether the length fits the page type you select.
Every page type has a different purpose - a product description answers buyer questions, a blog post covers a topic in depth, and a service page explains what the client will receive. The counter shows ranges for each of these types based on analyses of content that ranks well.
How to use the word and character counter
Checking text length takes less than a minute:
2. Paste your text
Paste or type text into the large field on the right. The tool will immediately count words, characters (with and without spaces), paragraphs, and estimate reading time.3. Check the evaluation
Look at the colored progress bar and status. Green means good length, yellow means too short, red means too long. Below you will find a helpful tip.4. Copy the report
The Copy Report button copies a summary with word count, character count, paragraphs, reading time, and length evaluation to your clipboard.
What the counter measures - words, characters, reading time
The counter tracks five key metrics:
Words
Total word count. This is the primary indicator of text length.Characters (with spaces)
All characters including spaces. Useful when a CMS has a character limit (e.g., marketplace listings).Characters (without spaces)
Only letters, digits, and punctuation. Sometimes required by print shops or for translation billing.Paragraphs
How many text blocks separated by blank lines you have. Helps assess whether the text is well structured.Reading time
The reading time calculator shows how many minutes it takes to read the text at an average speed of 200 words per minute.
Good lengthText is within range
Below rangeText is shorter than typical
Above rangeText is longer than typical
Progress1200 / 1200–3000
Evaluation statuses
How to interpret the results
The colored progress bar and status help you quickly assess text length:
- Good length (green) - the text falls within the approximate range for the selected page type.
- Below range (yellow) - the text is shorter than typical for this page type. If it answers all of the reader's questions, the length may be fine.
- Above range (red) - the text is longer than typical. If every paragraph adds new information, the length is justified.
The ranges are based on analyses of content that ranks well in search engines. If the text answers the reader's questions, the length is appropriate regardless of the counter result.
How many words should a text have - optimal length for SEO
The ranges below are based on analyses of content that ranks well in search engines. Text length itself does not affect Google rankings - what matters is whether the content answers the reader's questions.
| Page type | Range | When shorter, when longer? |
|---|---|---|
| Product description | 80–400 words | Simple product (e.g., a mug) - 80–150 words. Complex equipment (e.g., a laptop) - 300–400 words, because buyers have more questions. |
| Service page | 500–1500 words | Local service (e.g., plumber) - 500–700 words. B2B service with process and FAQ - 1,200–1,500 words. |
| Homepage | 400–1000 words | The homepage conveys the main value and guides visitors further - the text supports navigation, not to replace subpages. |
| Landing page | 600–2500 words | Simple offer - 600–1,000 words. Offer requiring explanation of process, variants, and objection handling - 1,500–2,500 words. |
| Blog post | 1200–3000 words | Answer to a simple question - 1,200–1,800 words. Complex topic with many aspects - 2,000–3,000 words. |
| Guide | 2500–6000 words | Narrow topic - 2,500–3,500 words. Broad topic with many steps and examples - 4,000–6,000 words. |
Who is the online word counter for?
A word counting tool for copywriters and beyond - here is who uses the counter most:
Copywriters and content creators
Check whether the text falls within the recommended range for a specific page type. The SEO word counter helps evaluate whether an article is developed enough.Bloggers
Monitor post length to keep publications consistent. Check reading time before publishing.E-commerce store owners
Verify product descriptions against character limits on selling platforms (Amazon, eBay, Etsy).SEO specialists
Evaluate whether page content has an optimal length compared to competitors. Analyze the word-to-topic ratio.Students and academics
Check whether a paper meets the required word or character limit.Translators
Count characters without spaces for translation quotes (a standard billing unit).
Character limits on popular platforms
The character counter is useful when creating content for platforms with length restrictions:
| Platform / Element | Character limit | Notes |
|---|---|---|
| Google - meta title | 50–60 characters | Longer titles are truncated in search results. |
| Google - meta description | 150–160 characters | The description visible below the link in search results. |
| Amazon - product title | 200 characters | Short, specific title with the most important keywords. |
| Amazon - bullet points | 500 characters each | Up to 5 bullet points describing key product features. |
| X (Twitter) - post | 280 characters | Standard limit for regular users. |
| LinkedIn - post | 3,000 characters | After ~210 characters a "see more" link appears. |
What makes this word and character counter special?
Six page types with recommended ranges
Product description, service page, homepage, landing page, blog post, and guide - each type has its own ranges based on analyses.Local processing in the browser
Your text is never sent to any server - all analysis happens locally on your device.Text length evaluation
You don't just count words - you get information on whether the length is appropriate for the selected page type.SEO-based ranges
Recommended lengths are based on analyses of content that ranks well in search engines.Reading time
You immediately know how many minutes it will take readers to go through the text.Copy report
The Copy Report button copies a summary with all statistics and the length evaluation to your clipboard.
Frequently asked questions about the word and character counter
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